Urban Rec Ambassadors

THIS PROGRAM IS LAUNCHING IN OCTOBER 2020

Our social sports ambassador program is comprised of local influencers and elite sport activists with the goal of creating a community, providing feedback on products and partner with Urban Rec on grassroots sport access programs.  Urban Rec ambassadors emulate our culture and share our core values, harnessing our vision to make sports accessible to every Australian.


The program has two levels:
  • Grassroots Ambassadors (around 30 local influencers who stand out at their league as an activist for not only Urban Rec as a brand but the ethos of making everyone feel welcome)
  • Elite Ambassadors (around 5 ambassadors who pursue their own altruistic ventures and get funding through Urban Rec)

Grassroots Ambassadors

Qualities: Grassroots Ambassadors improve their community at a grassroots level, and go out of their way to make people feel included.

What do they get?

  • Free entry into UR social events
  • Merchandise pack upon entry
  • Discount code for them or their team
  • Entry onto our ambassador page on the website
  • Birthday presents
  • Invitation to an annual ambassador retreat hosted by Urban Rec

What do our Grassroots Ambassadors do?

  • Post on social media about the club 3 times a season
  • Engage with our social and community initiatives
  • Attend our focus groups for feedback on product and marketing
  • Be a strong referrer for new people considering joining
  • Write reviews for our online platforms

How do I become a Grassroots Ambassador?

You must be nominated by an Event Host or a League Manager at your league.

Click here to see our current List of Grassroot Ambassadors


Elite Ambassadors 

Qualities:  Elite Ambassadors improve their community, go out of their way to make people feel included, and personally pursue charitable endeavors that align with our goals to make sport accessible to all Australians. Our agenda is to support your agenda.

What do they get?

  • Free entry into UR social events
  • Merchandise pack upon entry
  • Discount code for them or their team
  • Entry onto our ambassador page on the website
  • Birthday presents
  • Invitation to an annual ambassador retreat hosted by Urban Rec
  • X4 play vouchers to use annually as gifts (value $556)
  • Financial support for their charitable endeavors and events as a beneficiary of "Access Sports," which is an association funded by Urban Rec to make sport accessible to all Australians. (access up to $20k worth of funding)

What do our Elite Ambassadors do?

  • Post on social media about the club 3 times a season
  • Engage with our social and community initiatives
  • Attend our focus groups for feedback on product and marketing
  • Be a strong referrer for new people considering joining
  • Write reviews for our online platforms
  • Be active and public members of the sports community
  • Work closely with Urban Rec and its association to deliver initiatives to our community through sport
  • Tag Urban Rec as an ambassador on their social media profiles

How do I become an Elite Ambassador?

Our HQ staff will work to handpick a select few individuals. They will be invited to apply, or you can nominate someone (or yourself) on the ambassador section of our website.

Nominate Yourself or Someone else to become an Elite Ambassador